Cresta
Sales + contact centre. Customer history feeds real-time guidance and coaching. Memory survives handoffs between AI agent, human agent, and channels — but leans on CRM as the primary store.
Active · Verified 2026-10-22 · fresh as of 2026-10-22 · 30 cited facts, 6 with a third-party source · 1 recorded change · Suggest a correction
At a glance
- Type
- Shared memory across human/AI handoffs vendor fix
- Tier
- T2
- Latest release
- not applicable — not OSS fix
- License
- not applicable — not OSS fix
- GitHub
- not applicable — no GitHub repo fix
- Pricing
- Enterprise only third-party fix
- Freshness
- 2026-10-22 fix
- Layer
- agent-infra repo fix
- Licensing
- commercial third-party fix
Memory taxonomy
- storage
- vector
- retrieval
- similarity
- persistence
- cross-session
- update
- extraction
- unit
- episode
- governance
- inspectable
- conflict
- none
When to use
Optimised for: cross-channel customer graph + agent handoff + CRM integration
Anti-fit: not for non-customer-facing use cases
Pros & cons
Pros
Real-time agent assist with memory across calls + customer histories; strong measurable outcomes in production.
Cons
Closed enterprise product; primarily voice-channel scope.
Claims & capabilities
Forrester Wave Leader, Conversation Intelligence Q2 2025.
Technical surface
- API surface
- searched not found
- Backend storage
- searched not found
- Deployment
- Managed-only
- Embedding model
- searched not found
- Multi-tenancy
- Multi-tenant SaaS; ISO 27701 boundaries; data-loss-prevention via Reco partnership
- MCP
- no MCP support advertised — vertical product, no MCP server / client integration documented
- A2A
- no A2A protocol support advertised — vertical product, no A2A integration documented
- OpenTelemetry
- no OpenTelemetry integration advertised — vendor logs/observability not publicly documented
Alternatives to Cresta → live options ranked by shared design, licence, hosting and MCP support
Similar systems
Other vertical / domain-specific ai memory in the catalog, ranked by inbound references.
- Inworld AI T1
Formerly an NPC character engine with named Long-Term Memory; now sells realtime voice models (TTS-2, STT-1, speech-to-speech) and OpenAI-compatible open-model inference. Character/NPC memory is no longer the headline product.
- NVIDIA ReMEmbR T3
Builds long-horizon memory by captioning video segments with VILA, storing captions with timestamps + 3D position coordinates in MilvusDB. At query time, LLM iterates retrieval across text, time, and position modalities. Deployed on Nova Carter robot (Jetson Orin).
- Abridge T1
Clinician-assist ambient documentation. Source mapping: every AI-generated summary element traced back to the source utterance. Audit-and-trust layer over episodic memory. Built on proprietary 1.5M+ medical-encounter dataset.
- ASAPP GenerativeAgent T1
Treats memory as first-class architecture. Captures the digital footprint of every interaction; retrieves preference and history at engagement time. Public example: airline knowing a frequent flyer wants aisle seats with her son — preference-aware, not just history-lookup.
- BenevolentAI T1
Taken private: merged into Osaka Holdings (renamed BenevolentAI S.A.) and delisted from Euronext Amsterdam 2025-03-13. Target identification / drug repurposing / mechanism tracing. 85+ data sources, petabyte-scale, rebuilt every few weeks. Wet-lab results re-enter the graph and shift downstream predictions — institutional experimental memory closing a feedback loop. As of Oct 2026 benevolent.com leads with Qor, powered by BenevolentAI, a life-science intelligence service for biopharma decision makers and consultancies. Qor (qor.one) is a continuously updated decision-intelligence service built on BenevolentAI's knowledge graph and reasoning methods: it tracks evidence on an asset or indication (competitive position, rival readouts, comparable deals), source-verifies each claim and flags when an earlier conclusion stops holding. It targets biotech teams and life-science consultancies.
- Causaly T1
Agentic AI platform for life sciences: orchestrated scientific agents over a curated biomedical knowledge graph (plus Bio Graph and Pipeline Graph), an evidence-retrieval system and an enterprise data fabric over literature, trials and patents.
Sources (29 cited facts, 6 third-party)
Each fact links to the page it came from; the badge says who published it (how to read sources).
- What it is Shared memory across human/AI handoffs vendor
- What it does & what's distinct Sales + contact centre. Customer history feeds real-time guidance and coaching. Memory s… vendor
- Claims / benefits Forrester Wave Leader, Conversation Intelligence Q2 2025. vendor
- Modalities voice + text vendor
- Created 2022-03 third-party
- Funding total $270M+ (Series D $125M co-led by WiL and QIA, 2024-11-19) vendor
- Customers / scale 201-500 ppl vendor
- Pricing Enterprise only third-party
- Deployment Managed-only vendor
- HQ US third-party
- Memory volume / scale internal — undisclosed vendor
- Multi-tenancy Multi-tenant SaaS; ISO 27701 boundaries; data-loss-prevention via Reco partnership vendor
- Encryption At-rest + in-transit (no sensitive signals used in training; PII automatically redacted)… vendor
- Namespace primitives per-tenant vendor
- Contradiction handling LLM resolves and overwrites vendor
- Validated verticals contact center, customer support, sales, e-commerce, voice agents vendor
- Time to running <1week to weeks-to-months (CRM + telephony integration) vendor
- Anti-fit not for non-customer-facing use cases vendor
- Optimised for cross-channel customer graph + agent handoff + CRM integration vendor
- Adjacent infrastructure requires CRM + telephony / chat platform integration vendor
- Pros Real-time agent assist with memory across calls + customer histories; strong measurable … vendor
- Cons Closed enterprise product; primarily voice-channel scope. vendor
- Project & sources cresta.com vendor
- cost-pricing-model subscription third-party
- cost-last-verified 2026-06-29 third-party
- architecture-deployment-locus cloud vendor
- licensing-bucket commercial third-party
- positioning-platform-vs-product product vendor
- taxonomy-three-layer-rollup agent-infra repo
What changed
Changes to this record's lifecycle, licence, release, pricing and hosting facts, from the catalog's git history. Subscribe (Atom)